Fuel Your Body. Train Your Mind.
Strengthen Your Spirit. 

A monthly fueling box for middle and high school football players - built by a Registered Dietitian and football mom.

Join the Founding Team + Get Your Free Real-Life Fuel Guide

Football moms: get my free guide to what to grab when there’s no time for a real meal.
Plus, as a founding member, you’ll get sneak peeks, a vote on what goes in the box and first access when we launch.

Football moms: get my free guide to what to grab when there’s no time for a real meal, plus sneak peeks and first access when we launch.

WHAT'S INSIDE

More Than A Box. A Complete System.

Every month I hand-pick nutrition products specifically for middle and high school football players, then wrap them in the mindset and faith-based content that develops the whole athlete — body, mind, and spirit. The nutrition products are always different. The purpose never changes.

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Our Story

This Started With My Son

I'm Brandee Elkins — a Registered Dietitian and mom of a high school football player. My son has always had a hard time listening to my nutrition advice — even now. But during the first game of last season, I watched his teammates go down with cramps one after another. He didn't cramp that game, but I could tell he wasn't playing anywhere close to his peak either.

That's when I knew I had to build something — not just for my son, but for every athlete whose mom isn't an RD. But the more that season unfolded, the more I realized nutrition was only one piece. What's going on in an athlete's head and heart matters just as much when the game gets hard.

Every box we're building is designed around three things:
Fuel your body. Train your mind. Strengthen your spirit.
This isn't just a box I'm building for my son - it's something we're building together, box by box, ahead of launch. Now I want to build it with your family too. 

Get my free guide
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How it works

Here's How to Get In On It

1

Join the Founding Team (free) and get your Real-Life Fuel Guide instantly.

2

Follow along as my son and I build this together: nutrition tips, behind-the-scenes content, sneak peeks and a vote on what goes in the box. 

3

You'll hear from us the first moment we open — before anyone else.

4

Subscribe and get your first Game Time Fuels box delivered to your door.

WHY TRUST US

Built By Someone Who Gets It

Registered Dietitian with 13 years of clinical nutrition experience - every product in this box is selected with your athlete's health and performance in mind. 

At the college and professional level, RDs work directly with athletes to optimize fueling, hydration, and recovery. Most middle and high school players are figuring it out on their own - or not figuring it out at all. This gap is exactly what this box was built to close. 

Body and nutrition are important. So is what's going on in your athlete's head and heart. Game TIme Fuels is one of the only programs that intentionally develops the physical, mental, and faith-based side of a young athlete.

Opening the box is just the beginning. Scan the QR code inside and you get the full picture - videos, nutrition tips, and your monthly challenge.

FAQ

Frequently asked questions

How does the subscription work?

Each month a Game Time Fuels box ships directly to your door. Inside you'll find nutrition products hand-picked by a Registered Dietitian — along with that month's Game Time Rep theme, mindset tools, and faith-based content. Scan the QR code inside your box to unlock your monthly member hub with RD videos, product tutorials, and your monthly challenge. New month, new theme, new products. The mission stays the same.

What comes in the box?

Every box is organized around three pillars — Body, Mind, and Spirit.

Body includes nutrition product samples in at least three categories: hydration, energy, and recovery — each selected by our RD with youth football players specifically in mind.

Mind includes your Game Time Rep card with the monthly theme, a Take Action card, and a locker magnet challenge.

Spirit includes a Spirit trading card — part of a collectible, numbered season set — carrying that month's message.

Every box also includes a parent card, a bonus item, and a QR code linking to your monthly member content.

Products and bonus items vary monthly. The inserts and system stay consistent.

When do you launch and how much does it cost?

We’re in our pre-launch phase right now, building our founding member community before we open. Pricing will be announced at launch. Join the Founding Team below to get your free Real-Life Fuel Guide now and be the first to know when we open!

Is this a faith-based program?

Every box includes a Spirit card — part of a collectible, numbered set your athlete builds over the season. Each card pairs a Scripture verse with that month's character theme, like Discipline or Courage, giving faith and character-building something tangible kids actually want to hold onto. We believe developing the whole athlete means developing character, faith, and purpose alongside physical performance. If this resonates with your family, you're in the right place.

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